BAT Consulting Group Inc

BAT Phone: 631-760-5440

by

Local SEO Special Offers

To help you move forward, for a limited time get a FREE local SEO audit from BAT Consulting. We will identify local search areas that need optimization and help you gain access to your Google My Business listing. Truly, no charge and no obligation.

  • For those business owners that want a DONE4YOU option, we have discounted our Level 1 Optimization Service to $99 (from $199) for a limited time. All desired items above will be implemented and optimized. Your listing will look GREAT and work for you!
  • Our Level 2 (Monthly) Optimization Service includes key listing maintenance on including Google Search, Google Maps, Bing Places, Apple Maps, Yahoo! and more.
    • Updates include (but not limited to): updating an new special offer each month to your Google listing, adding a new social post each month to build interest and Review management (let others tout your business). This subscription service is reduced from $59/month to just $33/month/annual plan or $45 monthly (cancel anytime).
  • Our Ultimate (L3) Optimization service includes all the Level 2 features and adds your listing on dozens of popular search engines (Bing, Yahoo!, Apple Maps, and more) .  Just $499/year.

SPECIAL Offer 2:

Eligibility: Small business or professional practice owners (with less than 25 employees) in Nassau or Suffolk County NY (local to my home office).

I am donating 30 Level 1 (DONE-FOR-YOU) SEO Service at NO charge over the next 30 days. I truly hope this helps you jump-start your business in the near future and beyond.

Did you get my Google My Business Audit Checklist?

Literally dozens of tips to optimize your Google search results (and rank better than your competitors).  Get it here: https://tinyurl.com/y8sfx7oe

Ready to move forward and improve your online presence? Click here to schedule a FREE Local Search Audit

by

Big boom in tax debt cases ahead

A prominent tax debt industry expert recently stated:

“When the IRS opens back up for business, get ready for the largest influx in new tax resolution clients like you’ve never seen before. I’m estimating that we will see an additional 10 million to 20 million NEW cases! That’s in addition to the existing 14 million people that have already been identified by the IRS.”

I concur and that is a great opportunity for those that love tax res engagements.

LinkedIn is loaded with potential referral partners (CPA and tax pros that dread tax res work, bankruptcy attorneys, realtors, loan officers, and more) that can feed tax debt prospects your way. But few LinkedIn members have the time or the know-how to attract and connect to these potential referral sources.

My firm offers a service that can add dozens of qualified referral partners to your LinkedIn network with minimal time impact to you. In a nutshell, our system connects you to targeted referral partners, sends them a Thank You message after he/she connects to promote the relationship, visits their LinkedIn profile, and sends a follow-up phone (or Skype) appointment request to see if you are a good fit to work together – all virtually HANDS FREE. The system builds and starts the conversation for you. LinkedIn loves this process and it gives you the opportunity to expand your local network.

With that said, you know as well as I that most professionals would NOT send you a referral unless they know you and trust you. For instance, wouldn’t walk into a bar and say, “Hi, I’m Bob, will you marry me?”. While that MAY work in some rare cases – it is definitely not recommended! LOL.

Previously after connecting I would have recommended meeting for coffee or lunch or get invited to a partner or staff  meeting to move the relationship forward – but this option is on hold due to the current social distancing requirements and I suspect this will remain in place for a while. What will not slow up is the boom in tax debt cases as a result of this business downturn!

However, you can take the relationship to the next level simply using Skype or Zoom or Facebook Workplace (or the new Google Meet free meeting to 100 participants) – all free collaboration resources. Many business owners and professionals (just like you) have become virtual meeting pros during this crisis – why not ride this trend to take the referral relationship to the next level.  You will probably need to work this way with your clients too. Technology to the rescue!

You can easily gain 100 potential referral partners in just one month. And if only a few become truly good referral sources it can be a windfall. Just one new tax debt engagement will pay for our service many times over.

You have several options to learn more or take the next step:

  • Watch my brief webinar (20 mins) here: https://event.webinarjam.com/register/1/rm5oybv
  • Download my free ebook here: https://batcgi.com/youre-a-linkedin-member-now-what-ebook/
  • Schedule a free discovery consult online to see if this system is right for your practice (includes a free LinkedIn profile audit): https://batcgi.as.me/

All the best and most of all, stay safe.

Bob Torella MBA
www.batcgi.com

Special Offer: New subscribers (for a limited time) can save 33% (Buy 2 months Get 1 FREE) or save 10% on any no-commitment monthly plan.

Plus to boost your local search, we will include a free Google audit of your Google Business Listing. There is a lot you can do to grab local web visitors looking for tax debt help.

by Leave a Comment

Leverage Google My Business for local search results

Google My Business

Google My BusinessGoogle has centralized Google Search + Google Places for Business, and Google+ (Google’s social network) into one easier-to-manage tool, now called Google My Business. Use Google My Business to put the right info about your business on Search, Maps and Google+ so that customers can get in touch.

  • Take ownership of your Google My Business listing.  Add categories, summary, business hours, pictures, time-sensitive posts, videos and more.

Get more Google My Business tips in my blog article here.

 

Search Engine Listings

The adoption of mobile devices worldwide is driving a new economy.  It is important that your brand is consistent from your website to social media to search sites (Google, Yahoo, Bing, and hundreds more).

yextThe first step I recommend is to review your image on the net either using a standard Google search (search your firm name) or use search tool designed for this purpose (select image on left for free scan).

Knowing what I know – chances are you will NOT be impressed with the search results. Your listings may have different firm names, no phone number nor links to your website, or just very incomplete. Many of these listings were auto-created by some unknown source lacking info about your business. There is ABSOLUTELY no reason for poor web listings for your firm today – the only benefit is to your competitor!

Your Yahoo! Local and Bing Places for Business listings should also be checked thoroughly. Verify your firm name, address, phone, and web address.

Yelp. Yelp is a powerful mobile site to find local business. What is most important, is that Yelp customer reviews get forwarded to Yahoo! and Bing. Chances are you need to take control of your Yelp listing and update it. Then invite your best clients to add a review at Yelp.

If you find an incorrect or incomplete listing, you can attempt to update each search listing manually but that task is daunting even for a webmaster. Try just one and you will understand. Consider using search listing sites like MOZ Local or Yext to update multiple listings at once (these are paid services). Even better – seek a professional to get it right!

Getting your internet business listing basics (name, address, phone, and website) completed correctly is important. Having someone find your firm on the net is great – but you can really stand out with several customer reviews touting your firm. If you ever purchased goods from Amazon or other online retailers – you probably took a look at the product reviews first. Reviews can help or hurt your decision to move forward – give them the weight they deserve.

Niche Directories

Industry directories are also helpful to boost your visibility on the net. Many of these directories require an annual fee.

If you are a tax preparer, one directory stands out from the pack – namely PTINdirectory.com.

PTINdirectory is like the Angie’s List for tax pros – they collect unbiased tax preparer reviews from consumers. Consumers love to use reviews to make informed decisions (Angie’s, Amazon, and the like). PTINdirectory ranks very high on Google and local searches and they offer a ONE-TIME subscription fee. At $249 that is a great deal – Stop by my website and pick up a promo code for an even better deal.

Monitor your reviews. Most of the time the reviews will be great – but you may get a negative review too. There is generally no way to remove a negative review – hopefully, you have many positive reviews to offset the negative one. Tread carefully, if you have an issue with this seek out identity reputation management services (at a hefty expense). Definitely contact a professional for assistance.

 

by Leave a Comment

Must-have new feature on Google Maps

Now web visitors can Message you right from your business listing. Chances are your business is listed on Google. And hopefully, you took ownership of your listing and maxed it out with your business details (and added a few Reviews).

 

There is no doubt that many of us LOVE TO TEXT. Now if a web visitor finds you on Google, you can enable a new feature to text you directly.  Make it easy for Millennials and other texters to start a conversation with you.

Need help enabling this feature – just ask.

Search for your Google Business Listing here: https://www.google.com/maps

Google My Business profile updates starts at $99.

Enable messaging feature (if you own your GMB listing) just $49

Confused? Start with a no-cost consult here

by Leave a Comment

Is your marketing system running on all cylinders?

A successful marketing system needs to include these 5 core tenants.

  1. Identify your target market
  2. Attract the right prospects
  3. Connect to highly-targeted industry principals
  4. Nurture the relationships
  5. Convert conversations into clients

Now comes the really good news. There is a marketing tool on the internet that can help you with all aspects of your marketing.  And even better, you are probably a subscriber to this service! SAY WHAT!

I am referring to LinkedIn.

If you are not creating a buzz about your practice and connecting with highly-targeted prospects on a daily basis you are missing opportunit-IES. Join me for a 40-minute free training webinar where I show you how to capitalize on LinkedIn like you never imagined.  I like to say I can take you from the #cellar to the #penthouse when it comes to optimizing LinkedIn.

Tip: When registering select Watch Yesterdays Recording if you want to view the webinar right away.

This webinar is designed for CPAs and EAs, Tax Pros, attorneys, and other professionals that want to grow their practice thru referrals or by building a highly targeted network of business professionals (with LinkedIn at its core).